In the fast-moving world of media, reputation is everything and simple mistakes could be seriously damaging to your professional integrity and your pocket. Media Bull are experts in providing well thought out, solutions for Insurance businesses. Our experienced workers will help you recognise the risks and tailor an advertising package that will respond to all certain situations.
- We avoid generic advertisements as we Write them specifically for each ad group.
- Focus on high-return keywords only, by regularly running an 80/20 analysis.
- Create separate campaigns for high performing keywords for a greater degree of control.
- As a result of the points above, ads are as relevant as possible to the search queries they appear for, increasing click-through rate which decreases cost in a competitive sector.
- Daily checks: High spending campaigns should be checked daily allowing for quick responses to changes in competition from other advertisers, as well as technical issues.
- Effective where we provide a wealth of high-quality informational content about your products that addresses the potential concerns of your customers.
- Consider at which point each of your products becomes relevant to your target audience and build a strategy accordingly.
